Payments, Payments, Payments...Why is this so damn confusing?

Lecturer: Steven Klebe, Vindicia, Inc.

Is credit card enough? What about offer based payments? Is mobile payment ever going to be priced at a reasonable level? What about alternative payments? How many payments types should I offer? Will credit card payments be enough if I plan to sell in Germany? What is an e-wallet and when is it a good thing and when isn't a good fit?

These and dozens of other questions surface from every gaming company, large and small. Figuring out the answers to the issues around payment is one of the most daunting tasks that a gaming company has to deal with. The session will included information on the various options available, how to think through these options for your particular circumstances such as your demographic and geographic user profile, risk tolerance, etc.

The session will attempt to answer all the common questions on this topic and leave plenty of time for a deep q&a so that attendees will be able to get answers to the specific questions they are struggling with.

Intended Audience: Product, operations, marketing and finance directors.

Prerequisites: n/a

Format: Lecture

Track: Monetization

Date/Time: Tuesday, May 11, 5:00 PM

Room: Salon AB

Materials

Payments.LOGIN_2010_Klebe.pdf

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